2014年2月5日星期三

Title Tag - What Is A Title Tag?

Why is Title Tag Optimization important for your Web -Page?

The user clicks on this hyperlink Title Tag text that is displayed in the search engine results page (SERP), to go to your web site. Therefore the Title Tag is the door to your website.
Title Tag not only communicates the theme of your web page to the human visitors but is also considered very important by the Search Engine crawlers.
Crawler based search engines use the Title Tag to gather information about your web site.
The Title Tag is used by the search engines to analyze the relevance of your web page during the ranking process.
When you add a certain web page to your 'favorites' list or 'bookmark' a page in your browser- The Title Tag is used as the text.
Title Tag and Keywords

It is important to be highly focused while using your keyword phrases in the Title Tag. Ideally the same keywords should be used in your Title Tag, Meta Description Tag and also in the content of your web page. Use similar keywords in your title tag and your page content otherwise the weight of the keywords in the Title Tag gets diluted.

The order, in which your keyword phrases appear in the Title Tag, is of great importance. Having your most important keyword phrase towards the beginning of the Title Tag helps display your title in bold in the SERPs.

How to create a perfect Title Tag?

Instead of your firm or company name, you can put the product or service you are offering in the Title Tag. This will enable most users generally searching for specific services or products, (users generally donLinks:
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